PCR Tech and IT retail, distribution and vendor news

Hammer has launched Hammer AI Works, a new programme designed to help organisations and channel partners move from AI ideas to working, production‑ready solutions. Many businesses struggle to get value from AI because of complex data, skills shortages, and difficult infrastructure. Hammer AI Works brings together vendors, resellers, integrators, consultants, …

Lenovo has introduced new enhancements to Lenovo 360, its global channel framework, aimed at giving partners a clearer and more predictable path to growth. The company is streamlining its tier structure, moving partners through Authorized, Gold, and Platinum levels based on revenue growth, skills, and accreditations. A refreshed Lenovo 360 …

Ci Distribution has agreed a new UK partnership with Podloc, adding the company’s shared‑device management systems to its portfolio. Podloc supplies modular charging lockers and software designed to keep shared mobile devices secure, charged and easy to track. The system gives organisations clear visibility of who is using each device, …

Brother UK has added to its senior leadership team with the appointment of Julie Harrison as Chief Commercial Officer. Harrison steps into the role after more than 30 years with the company, most recently serving as Head of Commercial and Business Planning. Her experience spans commercial operations, including promotions, rebates, …

Specialist distributor Brigantia has announced it is acquiring Zen Software, a UK-based software distributor. The deal will expand Brigantia’s capabilities in areas such as cybersecurity, data management, and email solutions. Zen Software, based in Rochdale, has supported more than 2,000 IT resellers and managed service providers across the UK over …

TD Synnex Maverick, the specialist collaboration, digital signage, and unified communications business within TD Synnex, has made a series of strategic appointments as it continues to invest in partner growth across the fast‑expanding audio-visual, collaboration, and digital signage markets. The business has added three experienced industry figures to strengthen its …

Arrow Electronics has signed a distribution agreement with Dataminr, expanding Arrow’s security and intelligence portfolio across EMEA and giving channel partners access to Dataminr’s AI-powered real-time event, threat, and risk intelligence solutions. Under the agreement, Arrow will distribute Dataminr’s suite of real-time intelligence capabilities, enabling partners to deliver actionable insights …

JC‑Electronics has introduced a new Buyback scheme designed to help companies dispose of disused industrial electronics more easily, while generating income from equipment that would otherwise be scrapped. The initiative removes the need for businesses to pay for the responsible disposal of obsolete or broken components in line with WEEE …

Hammer Distribution and AMD are urging UK organisations to rethink their AI infrastructure plans as grid connection delays continue to slow data centre expansion. The companies argue that a CPU‑first approach, rather than defaulting to accelerator heavy designs, may be the only viable route for many businesses facing strict power …

UK distributor VIP has signed a new agreement with G2Brands to supply the Entity range of entry‑level laptops, tablets and smart watches to resellers across the country. Entity’s line‑up covers Windows laptops, Android tablets and wearables aimed at everyday computing needs, including home users, families, education and first‑time buyers. The …

Samsung and AMD have agreed to expand their long‑running partnership to develop the next generation of memory and computing technology for AI systems. The two companies signed a Memorandum of Understanding at Samsung’s advanced chip facility in Pyeongtaek, Korea, with AMD CEO Dr Lisa Su and Samsung CEO Young Hyun …

QBS Software UK has formed a partnership with Rocket Software to help organisations in the UK and Ireland modernise long‑standing IT systems without interrupting day‑to‑day operations. The agreement brings together QBS’s channel reach and Rocket Software’s experience in supporting core infrastructure and hybrid cloud environments. Ben Vadgama, Business Development Manager …