PCR Tech and IT retail, distribution and vendor news
Hammer has launched Hammer AI Works, a new programme designed to help organisations and channel partners move from AI ideas to working, production‑ready solutions.
Many businesses struggle to get value from AI because of complex data, skills shortages, and difficult infrastructure. Hammer AI Works brings together vendors, resellers, integrators, consultants, and ISVs to reduce these barriers and support end‑to‑end delivery.
A key part of the programme is the Hammer AI Works Portal, a new hub for partners to collaborate, share knowledge, and develop opportunities.
The programme also provides:
- AI and technical specialists
- Pre‑sales solution architects
- Access to data science and AI consultants
- Industry‑focused ISV partners
- Integration support through the Hammer Integration Centre
- Networking and infrastructure expertise.
Adam Blackwell, Director of AI, Server, and Advanced Technology at Hammer, said the programme gives partners “the roadmap and the engine” to move beyond isolated experiments and deliver real solutions at scale.
The Hammer AI Works Laboratory offers a space for partners to run demonstrations, test architectures, validate use cases, and give customers hands‑on experience before deployment.
Hammer is also working with specialist AI consultancies to provide deeper expertise across strategy, design, and implementation.
