PCR Tech and IT retail, distribution and vendor news

Xerox has announced a major redesign of its global print go‑to‑market structure, introducing a unified sales model and new regional framework intended to streamline operations and support renewed market share ambitions. The changes take effect in the second quarter of 2026. According to the company, the revised structure consolidates sales …

Westcon‑Comstor has signed a Europe‑wide distribution agreement with UiPath, extending a relationship that previously covered the UK, France, Spain, Portugal and Germany. The deal positions Westcon‑Comstor as UiPath’s strategic distributor across the region and reflects rising demand for AI‑driven automation as organisations move from isolated pilots to broader, enterprise‑scale programmes. …

TD Synnex Datech has been appointed as a distributor for Dassault Systèmes’ Solidworks portfolio in the UK and Ireland, extending the range of CAD and design software available to its channel partners. The agreement gives partners access to the full Solidworks suite, supported by Datech’s specialist team and its established …

Panasonic Toughbook has appointed Alex Gaffney as its EU Technology Alliances Manager, a role focused on strengthening relationships with technology vendors across Europe and supporting the company’s wider mobility ecosystem. Based in Bracknell, Gaffney will oversee Toughbook’s European vendor partnership strategy, working with suppliers whose technologies integrate with Panasonic’s rugged …

Arrow Electronics has signed an exclusive agreement with Oaka Studio to broaden the support available to Microsoft channel partners across the UK. Oaka Studio, a consultancy specialising in Microsoft partner advisory and go‑to‑market strategy, will work with Arrow to deliver targeted guidance, enablement and commercial support for resellers and managed …

Westcon-Comstor has signed a distribution agreement with Networking‑as‑a‑Service (NaaS) provider Meter, becoming the company’s first distributor across Europe, the Middle East and Africa. The agreement brings Meter’s full‑stack enterprise networking platform to the EMEA channel, giving partners access to a subscription-based model designed to simplify deployment and reduce upfront investment. …

Channel Live is back for 2026 with a new approach and a new venue. The event will be more accessible than ever before to MSPs and resellers looking to build sustainable and scalable businesses. Taking place at Tobacco Dock in London on Tuesday 10 March, with the one-day show set …

Lenovo has appointed Andy Rhodes as its new General Manager for the United Kingdom and Ireland (UK&I), strengthening the company’s regional leadership as it continues to expand across key technology markets. Rhodes joins Lenovo from HP, where he held several senior leadership roles, including Division President & General Manager of …

Pax8 has appointed Chris Clarke as Director of Sales for the UK and Ireland, tasking him with leading regional sales strategy and strengthening engagement with managed service providers (MSPs) and Managed Intelligence Providers. Clarke has more than 15 years of experience in the IT channel, including senior roles focused on …

TP-Link has signed a new strategic partnership with Irish value‑added distributor Renaissance, expanding access to its Omada networking portfolio and supporting the vendor’s continued momentum in the Irish market. Renaissance, which has more than 35 years’ experience supplying networking technologies to VARs and MSPs across Ireland, will now offer TP-Link’s …

Synaxon UK has entered into a new partnership with Acer aimed at strengthening support for resellers operating in the SMB and education sectors. The agreement adds Acer to Synaxon UK’s vendor portfolio and is intended to broaden the options available to partners seeking growth in these key markets. According to …

Commvault has appointed Dale Smith as Senior Director of Channel Sales for North Europe, adding another senior hire to its expanding regional leadership team. Smith’s arrival follows the recent appointments of Martin Gittins as Area Vice President and Mark Molyneux as Field CTO. Smith will oversee channel strategy and partner …