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Exertis Enterprise rebrands and reclaims Hammer Distribution

Screenshot 2025 10 02 135813 Exertis Enterprise rebrands and reclaims Hammer Distribution

Enterprise technology distributor Exertis Enterprise has announced its return to its original name, Hammer Distribution. The rebrand follows a global reorganisation and the sale of the company’s sister businesses, creating space for Hammer to reaffirm its distinct market position. “It’s been an honour to be part of a global brand …

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Brigantia hosts sold-out Cybersecurity Conference in York

Brigantia Partner Conference 2025 Group Photo Brigantia hosts sold-out Cybersecurity Conference in York

Leading cybersecurity distributor Brigantia welcomed over 200 attendees to its Annual Partner Conference last week, held at The Milner Hotel in York. The two-day event, which sold out weeks in advance, showcased cutting-edge vendor solutions, expert-led sessions, and a strong sense of community among managed service providers (MSPs). “Our Annual …

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AI classroom pilot launches in 50 European schools

acer 1 AI classroom pilot launches in 50 European schools

A new education initiative called AI Classroom has launched in 50 pioneer schools across six European countries, the UK, Spain, Italy, Bulgaria, Finland, and Sweden, with expansion to Ireland and Poland scheduled shortly. Developed jointly by Acer and Intel, the pilot project equips teachers with AI-powered tools to enhance lesson …

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PCR Awards 2025 winners revealed

20250924 214002 1 PCR Awards 2025 winners revealed

The PCR Awards 2025 lit up The Brewery in London last night, honouring the brightest stars in the tech channel across retailers, resellers, distributors, vendors, support services, and sustainability. Hosted by BBC’s Jason Mohammad and the iconic voice of Alan Dedicoat, the evening brought together industry leaders for a night …

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BT Wholesale launches Operator Connect for Teams via Microsoft AppSource

BT Wholesale has announced the availability of its Operator Connect for Microsoft Teams solution via Microsoft’s AppSource store, offering channel partners a streamlined route to deliver telephony-enabled collaboration to end-users. With just 5.7% of the global 350 million Teams users currently voice-enabled, Operator Connect presents a significant opportunity for partners …

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Seagate and Acronis launch compliant archival storage for MSPs

Seagate Technology Holdings. has made a strategic alliance with cybersecurity firm Acronis to deliver secure, scalable archival storage solutions tailored for managed service providers (MSPs) and enterprises facing AI-driven data growth. The partnership integrates Seagate’s Lyve Cloud Object Storage into Acronis Archival Storage, a long-term, S3-compatible solution designed for infrequently …

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Zoom launches AI Companion 3.0 with agentic AI

hero image for ZT AIC Workplace 1024x576 1 Zoom launches AI Companion 3.0 with agentic AI

Zoom has introduced AI Companion 3.0 at Zoomtopia 2025, which is a significant expansion of agentic AI capabilities across its platform. The update brings new productivity tools, deeper contextual intelligence, and tailored AI surfaces to Zoom Workplace and Zoom Business Services. AI Companion 3.0 is designed to act as a …

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Brother targets A4 inkjet growth with pan-European campaign

1561454961834 Brother targets A4 inkjet growth with pan-European campaign

Brother has launched a multi-million-euro campaign aimed at expanding its presence in the SOHO (Small Office/Home Office) and SMB (Small and Medium Business) inkjet printer market across 15 European countries. The initiative responds to rising demand for reliable, easy-to-use inkjet solutions and seeks to strengthen brand recognition in the A4 …

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Westcon-Comstor and Rackmount.IT to boost Cisco partners’ growth

Steven Heinsus NEW Westcon-Comstor and Rackmount.IT to boost Cisco partners’ growth

Comstor, the Cisco-focused branch of the distributor Westcon-Comstor, has partnered with Rackmount.IT to distribute their products across Europe, the Middle East, and Africa (EMEA). This partnership will allow Cisco partners to sell Rackmount.IT’s products, which are used to convert desktop network appliances into devices that can be mounted in a …

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Arrow to distribute Cohesity’s AI-powered data security solutions

Alex Kennedy 1 e1757423397241 Arrow to distribute Cohesity's AI-powered data security solutions

Arrow Electronics has signed a distribution agreement with Cohesity, a leader in AI-powered data security, to deliver Cohesity’s solutions to the UK market. This new agreement will provide channel partners in the UK access to the Cohesity Data Cloud, a comprehensive platform to help organisations improve their cyber resilience with …

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