Tag Archives: G2

G2 Esports & Oakley partner on eyewear for VCT 22 Game Changers Championship

A new and exclusive partnership between G2 Esports and eyewear and sports equipment specialist, Oakley, will see the two companies come together ahead of the VCT 22 Game Changers Championship in Berlin. G2 Gozen will be geared with Oakley gaming products, including NXTLVL, as they set off on on the first-ever all-female international …

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Next Level Racing and G2 Esports sign global Esports partnership

Next Level Racing and G2 Esports have agreed a global partnership that will see the two leading names in competitive gaming and simulation take on the international competition at the highest levels. Berlin-based G2 Esports was founded in 2014 with the values of competition deeply rooted in the team’s ethos …

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G2 Esports partners with Seasonic closing the gender divide on G2’s Valorant teams

Seasonic is partnering with G2 to become its official sponsor of both of G2’s Valorant teams. Seasonic claims one stand out point has been G2’s efforts to recruit top players to form an all-women’s team and to seek out top talent regardless of gender. With both G2 and Seasonic focused on …

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G2 Esports expands consumer products to China

Following two years of continued growth, G2 Esports has expanded its sales territory for consumer products to China. The esports fan base in China is projected to reach more than 400 million, according to the state-run People’s Daily. The latest figures also show the esports sector in China is already …

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Ralph Lauren and G2 Esports put new spin on Esports

Ralph Lauren has become an exclusive fashion outfitter to the G2 team. As part of their partnership, Ralph Lauren and G2 will also launch a series of digital-first activations on platforms such as TikTok and Twitch, as well as global campaigns and events. “Our partnership with G2 will further the …

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G2 Esports expands collaboration with Streamcoi to help support Creator business 

Esports brand, G2, has expanded its official collaboration with streamer automated management platform to enhance G2’s creator business by allowing users to manage sponsorship content for streamers and track performance all on one platform. Alongside competitive gaming, the esports giant will continue to build and engage its communities, through high-quality …

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