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Pax8 has appointed Chris Clarke as Director of Sales for the UK and Ireland, tasking him with leading regional sales strategy and strengthening engagement with managed service providers (MSPs) and Managed Intelligence Providers.
Clarke has more than 15 years of experience in the IT channel, including senior roles focused on partner-led growth and service development. He previously served as Head of Sales at Equity following the acquisition of Create IT, the MSP he founded and led for over a decade. At Equity, he oversaw the expansion of cloud, modern workplace and cybersecurity services and supported wider transformation programmes.
Harald Nuij, EMEA CEO at Pax8, said Clarke’s background in the MSP community would support partners as they evolve their service models. “Chris brings proven leadership shaped by years in the MSP community and wider channel. As he leads the UK and Ireland sales team, he will help partners get more from the Pax8 Marketplace and support their shift from MSP to Managed Intelligence Provider with clearer guidance and practical enablement,” he said.
Clarke said his focus would be on reducing friction for partners and improving service-building processes. “Pax8 has a clear vision for how partners can grow with the right technology, guidance and support. I am excited to work closely with MSPs to simplify how they build services, improve margins and deliver better outcomes for clients,” he said. “My priorities are to listen to partners, remove friction and help them move faster with the Pax8 Marketplace.”
