PCR Tech and IT retail, distribution and vendor news
Luzern eCommerce, a leading ecommerce accelerator, has acquired Tambo Marketplaces (Tambo), a UK-based, technology and services provider that helps brands gain a competitive edge on Amazon and beyond through innovative AMC (Amazon Marketing Cloud), advertising, and retail optimisation solutions.
A key aspect of this acquisition is the combined strengths of both companies’ capabilities, now delivering a game-changing 1P/3P solution—uniquely combining Tambo’s 1P expert solutions with Luzern’s robust 3P capabilities. By adding Tambo’s advanced consultancy, analytics, and Amazon Marketing Cloud expertise, Luzern eCommerce now delivers an end-to-end solution.
Commenting on the announcement, Feargal Mooney, executive chair of Luzern eCommerce Group, said: “We’re delighted to announce the acquisition of Tambo. This acquisition reinforces our position as Europe’s No.1 eCommerce technology and services provider, enabling us to provide unmatched support to clients. With Tambo on board, we’re enabling brands to unlock new growth, optimise their Amazon strategies, and scale profitably across channels.”
Paul Adams, Tambo CEO, added: “Joining forces with Luzern eCommerce enables us to provide brands with an unmatched, all-encompassing eCommerce solution. Together, we’re giving brands everything they need to succeed on Amazon and beyond, from strategy and execution to measurable growth.”
