Pax8 has unveiled its marketplace vision at its inaugural partner conference, Pax8 Beyond.
“Today marked a momentous occasion for Pax8 as we unveiled the future of our cloud marketplace, a significant milestone in our journey” said John Street, chief executive officer at Pax8. “We are excited to introduce our visionary approach and execution path, offering unique customer acquisition opportunities to partners and providing data-driven insights into their customers’ solution lifecycle.”
Pax8’s vision for the future of cloud marketplaces is designed to meet the evolving needs of partners and vendors by delivering a marketplace platform that accelerates partner growth through innovative data-driven customer insights.
“The status quo of cloud marketplaces today is that of a simple product catalogue. The future of marketplaces lies in being data-driven, understanding customers’ evolving needs, and equipping partners with tools to effectively sell solutions. This includes sophisticated customer lifecycle maturation and product mapping capabilities. Illuminating partners on their customer needs through security posture and solution coverage is crucial,” said Scott Chasin, chief technology officer at Pax8.
Pax8’s future cloud marketplace will continue to offer partners a wide range of carefully selected SaaS software as a service (SaaS) products and, for the first time, adopt a fully integrated Configure-Price-Quote (CPQ) experience across cloud, hardware, and services. Additionally, partners will be able to create and manage customer storefronts for presenting solutions, managing billing, and providing support.
“As the world moves to embrace conversational AI and a self-service approach to trying and buying SaaS, Pax8 is powering marketplace-led growth, connecting customers to partner-curated storefronts of solutions and services,” said Chasin.
Pax8 also announced the industry’s first small and medium-sized business (SMB) prospect marketplace which will provide MSPs with a customer acquisition engine to power future growth.
The unveiling of Pax8’s marketplace vision provides a glimpse into how it will continue transforming the industry. The company has ambitious plans to introduce a diverse range of innovative products and solutions that will foster customer-centric, seamless interactions between partners, vendors, and customers, further enhancing the marketplace experience. Also in the pipeline is the launch of Pax8’s mobile app, slated to be available later this year, which will empower partners with convenient access to Pax8’s cloud marketplace anytime, anywhere.