App Annie is celebrating the amazing women that continue to push boundaries and succeed in the tech world, by highlighting some of the mobile pioneers.
Every International Women’s Day has a theme, this year it is ‘Choose to Challenge’. This year’s theme aims to challenge the preconceived notions of the world and challenge them in order to create a more alert world. One of the aims of IWD is to ‘celebrate digital advancement and champion the women forging innovation through technology’.
This international women’s day App Annie shines a light on the game-changing apps run by women.
Mobile Pioneers: Women Leading Impactful Mobile Businesses
ClassPass: Payal Kadakia CEO & Co-Founder
ClassPass was created to allow women and men to customise their fitness routine and find classes and regimens that work for their schedules and goals without the need to commit to a full membership at any one studio. The idea for the app came to Payal through her love of dance and passion for fitness.
Sweat with Kayla: Kayla Itsines, Co-Founder
The author, Entrepreneur and business leader created the app, Sweat with Kayla, to empower women’s health and wellness with personalized food plans and workout routines. Her app ranked #3 for fitness apps globally by consumer spend in 2020.
Hitlist: Gillian Morris, CEO
Fueled by her own travel experience, Morris created Hitlist to uncover the best deals and the most direct flights to your desired destination. She wanted everyone to avoid the misshapes she had experienced from complicated travel — including being stranded in a very remote location.
bSafe: Silje Vallestad, Chief Safety Officer & Founder
bSafe was developed to keep women safe while traveling. The app allows friends and family to know the user’s location and see a live stream of their movements to ensure they arrive at their destination safely. The user can even initiate SOS mode discreetly through voice activation. The app is a part of SIlje’s initiative to create a world where women are allowed to feel safe at all times, a movement she has been championing since she was 18.
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