Getronics appoints new COO

ICT integrator Getronics has announced the appointment of Rogier Bronsgeest as its new COO. He will join the team with immediate effect. 

A study from March found that the organisation is one of the top performers in IT worldwide in terms of general customer satisfaction, excelling notably in terms of service delivery quality, proactivity and flexibility. The new hire is a part of the company’s ‘mission’ to become the preferred partner in business transformation.

Having initially begun his career at Unisys, Bronsgeest can boast of vast international experience with the likes of Baan and IBM, as well as with Getronics. His latest functions included president global customer services at British Telecom, delivering services in over 170 countries and contributing to the company becoming a market leader, as well as chief customer experience officer at Colt Technology Services, guiding the company in its digital transformation, increasing online usage and achieving a record NPS (Net Promotor Score) in the B2B telecom domain. 

“After my earlier spell with Getronics, from 2004 to 2009, I am very happy to get back on board and excited by the challenges that lie ahead”, Bronsgeest says. “By continuing down the path chosen in recent years and building on the new Getronics vision, go-to-markets and value propositions, I am looking forward to further improving our user experience and helping Getronics establish itself as the preferred partner for businesses in transformation.”

Speaking on the appointment, Nana Baffour, chairman and Group CEO of Getronics added: “On behalf of the entire team, I am pleased to welcome Rogier back into the Getronics family after a successful earlier stint. 

“I am looking forward to working closely with him, and firmly believe he has all the right qualities to further drive transformation in our daily operations, lead the energising of our human capital and proactively promote cross-selling with our commercial team. In doing so, he will help us maintain and enhance the award-winning Getronics customer support and end-user experience”.

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