New era begins in games trade media in Australia and New Zealand

Pacific region gets games business site

PCR publisher Intent Media has launched its first international venture, with MCV Pacific going live.

The aim of MCV Pacific is simple: to become a trusted and prolific resource for news affecting all games industry sectors; concentrating initially on Australia and New Zealand and then expanding to encompass every region.

The new website will be supported by a range of editorial email services. Importantly, if you’re already registered with MCV UK, all you need to do in order to receive the MCV Pacific emails is to log in and go to your profile and tick the appropriate box.

In return you’ll get news, data and opinion from retail, publishing, format holders, development, media and all other relevant sectors within the Pacific region – focussed initially on Australia and New Zealand.

MCV Pacific’s editor is Leigh Harris. The sales and marketing exec is Guy Blomberg.

Intent Media’s managing director Stuart Dinsey commented: “This move gives the region its own voice for the first time within the interactive entertainment industry. It enables companies within the region to discuss, in depth, their opportunities and challenges but crucially it provides the region with a great platform to promote its market, products and services to the world.

"We want to give the region the recognition it deserves and provide it with the perfect platform to drive momentum in the months and years ahead.”

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