PCR Tech and IT retail, distribution and vendor news
Vendor appoints new agency to handle the transformation of its in-store experience
Read More »Acer planning major advertising campaign
INTERVIEW: Vendor assembles three-tiered approach to fresh marketing push
Read More »PC World launches biggest ever ad campaign
Brand-building drive sees massive investment, new emphasis and new slogan
Read More »eBay unveils Christmas ad campaign
New drive emphasises value of ?Buy it Now?
Read More »LG reappraises ‘Life’s Good’ tagline
Global economic slowdown forces a rethink
Read More »Microsoft and Facebook expand alliance
Firms agree on international advertising deal
Read More »Microsoft strikes back
Firm extols the virtues of a Vista upgrade with $300 million campaign
Read More »John Lewis to launch major ad campaign
Retailer aims to drive home unique shopping experience
Read More »DSGi to up marketing budget
Retail group moves to strengthen below-the-line advertising
Read More »Social networking downturn predicted
eMarketing lowers sector ad spend forecast, citing strategy confusion as cause
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