Gemma Glen, Product Marketing Manager of OKI Europe’s North West Region, looks at how economic, business, technological and social shifts will put consumers in the driving seat. The print industry is now entering the ‘Third Age of Print’; it’s being driven by technology and commercial developments, but the ultimate beneficiaries will …
Read More »Smashing the glass ceiling: Women from the tech sector share their experiences
Events such as the recent Women’s Equality Day have gained recognition around the globe over the past few years as opportunities to celebrate women everywhere and reiterate the importance of gender equality. The world of technology is an area where gender equality could be improved. We are in an age …
Read More »Good news for high street tech sales, but etailers are still missing out
ParcelHero’s Head of Consumer Research, David Jinks MILT, looks at the recent healthy results for tech sales – but questions why some online stores are still missing out… A recent Reuters poll revealed retail experts feared a particularly dismal outlook for June sales, with a slump of 0.3% or more …
Read More »How consumer awareness is driving brand sustainability
James Murphy, Head of Marketing at Kondor, looks at how consumer demand for eliminating single-use plastic from their packaging has risen and why brands and retailers need to listen up. Plastic waste has become a hot topic for government, brands, retailers and consumers, fuelled by programmes like the BBC’s Blue …
Read More »Are you visible? How cybersecurity businesses can navigate mainstream media
Michael Breeze, Group Head of Marketing at QBS Technology Group, offers up advice on how cybersecurity businesses can be a reassuring presence in an often-threatening environment. The cybersecurity business continues to be fast-moving and rapidly changing. Worldwide spending on information security products is rising 8.7% year-on-year according to Gartner. Working …
Read More »The good, the bad and the ugly of network security implementation
Thorsten Kurpjuhn, European Security Market Development Manager at Zyxel, looks at why having top-class network protection is simply not negotiable any more. If ever there was a modern version of the old American wild west, it’s the world online. Too often, the internet and devices connected to it generate spaces …
Read More »Cybersecurity-as-a-service: opportunity or threat for channel partners?
Ed Baker, Senior Director EMEA Partners at McAfee, discusses the opportunity for agile MSPs to meet a clear customer need for cybersecurity-as-a-service. The uncomfortable truth is that despite increases in security education and technology spending, data breaches continue to soar. In fact, recent research from McAfee revealed that 47% of …
Read More »How rogue bots target and misuse our online information
Patrick Krupa, Founder and Head of Product at SmartFrame, looks at the ways rogue bots target our personal online information and why putting protection in place is imperative. We like to imagine that the internet is made up of just human users. But in reality, a large portion of the …
Read More »5 steps to building a digital contingency plan
Antony Edwards, COO of Eggplant, outlines what procedures retailers should put in place before they launch a website. When a new store is set to open on the high street there are a number of procedures in place to ensure that it can provide the ultimate customer experience. For high-end …
Read More »6 ways to address the imbalance in tech investment
Tech Manchester Executive Director Patricia Keating has made it the organisation’s mission to spearhead initiatives that increase support and resources available to startups in the region and beyond, with a focus on supporting female founders. Here, she outlines how tech and investment ecosystems can address the gender imbalance… Did you …
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