SEGA partners with PowerA with new line of Sonic the Hedgehog gaming accessories

SEGA of America and PowerA have partnered to create, distribute and sell a line of Sonic the Hedgehog-themed third-party gaming accessories. The initial product-line includes controllers for Nintendo Switch and Xbox Series X|S, and a branded Nintendo Switch Protective Case

“As big fans ourselves, the PowerA team is thrilled to partner with the team at SEGA to bring Sonic the Hedgehog and friends to our controllers and accessories,” said Akio Strasser, senior global marketing director for PowerA. “With more than 30 years of Sonic, and multiple generations of gamers experiencing this franchise, we are so excited to bring these characters to life on our accessories for the first time.”

PowerA will launch and sell the following products starting August 8, 2023. Each product will be available for purchase or preorder at the official PowerA website and other retailers.

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