DivideBuy Partners with Acquired.com to Advance Checkout Process

DivideBuy is partnering with Acquired.com to accelerate the uptake of POS finance among customers of DivideBuy’s merchants by reducing the number of declined transactions.

DivideBuy will utilise Acquired.com’s acquiring gateway and automated tools to optimise payments, routing transactions through different payment rails and acquirers to increase acceptance rates for merchants.

A key component is the Account Updater tool, which will enable DivideBuy’s merchants to avoid declined payments based on out-of-date card and account details, which reduces cart abandonment rates, and gives a much better experience to customers. Account Updater allows businesses to take recurring payments and avoid complications caused by expired cards or updated account details, by automatically updating shoppers’ payment information whenever it changes, including account or card number, name, providers and card expiration dates.

Another benefit is that DivideBuy’s merchants can now send customers secure payment links (Pay-By-Link) via email or text, enabling them to choose another payment method of their choice to complete the transaction.

Teresa Byrne, Chief Commercial Officer at DivideBuy, said: “DivideBuy’s mission is to disrupt POS finance with solutions based on responsible lending, and give merchants every tool they need to succeed. Our partnership with Acquired.com provides game-changing levels of insight and service that weren’t available until now, and which promise to transform merchants’ sales performance. Acquired.com is the perfect partner for us – we share a deep commitment to providing ethical and responsible payment solutions, and a determination to help merchants forge long-lasting relationships with their customers. I can’t wait to see how Acquired.com’s toolkit will accelerate DivideBuy’s delivery of even more customer payment choice, and stronger revenues for merchants.”

Mark Johnson, Commercial Director at Acquired.com, said: “Acquired.com is ideally placed to support DivideBuy’s payment processing needs at a very exciting time for the business. Our industry-leading payments solutions are built for scale and are supported by an unrivalled customer support team. We are looking forward to working closely with DivideBuy to further their customer-centric approach to interest-free credit and transform their payments ecosystem as they grow”.

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