OnBuy's Cas Paton

UK-based online marketplace OnBuy is actively seeking new international retailers

OnBuy.com, is seeking to attract further international retailers after another hugely successful year of growth. Opening up more opportunity to access British customers, the announcement follows OnBuy being recognised in The Financial Times’ 1000 fastest growing companies in Europe listing.

As reported by eMarketer, the lucrative UK consumer market is the third most developed online audience in the world, presenting international entrants with a highly diverse and responsive environment. Revenues have grown by double digits in the past five years as this nation of online shoppers embraces the convenience of shopping online and the savings to be realised by sourcing products from other markets. Companies entering the UK market for ecommerce can expect to see sustained growth as sales are forecast to continue to rise.

Since its inception in 2016, OnBuy has existed to redefine the marketplace model by vowing never to compete with its retailers. Instead, the marketplace prioritises treating them fairly as equal partners, offering them competitive selling fees, PayPal seller protection and dedicated support.

With this proposition, OnBuy has attracted more than 11,000 retailers, hosting over 36 million products on the platform.

There is a strong underlying demand for a marketplace like OnBuy worldwide that champions a ‘retailer first’ approach. Following a recent investment round, OnBuy has been able to invest heavily in product improvements and localised payment options, meaning the company is in a strong position to offer its services to international retailers looking to enter the UK market.

Cas Paton, founder and CEO of OnBuy, said: We created OnBuy to provide something unique: a clear, level playing field which allows retailers to thrive. We want to take this model and offer it to overseas retailers wishing to take advantage of targeting the profitable UK consumer market. Our vision is to be ‘the best choice for every customer everywhere’, so we’re keen to start building international relationships and expanding our presence, putting us one step closer to making this vision possible”.

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