PCR Awards 2020: How to win in the Vendor Category

Entries for the 2020 PCR Awards are well underway, but do you know what it takes to win in the Vendor Category of next year’s awards?

Taking place at The Brewery, London on Wednesday 4th March, the awards will celebrate the retailers, resellers, distributors, channel service providers and vendors that have made the biggest impact on the channel over the past year.

Specifically for vendors, this means the chance to take home a Software & Services Vendor, Components Vendor, Peripherals & Accessories Vendor, PC Vendor, Networking Vendor, or Start Up Vendor award.

The vendor awards are here to celebrate all the hard work put in by those inventing and manufacturing the wide range of IT and tech products that go out into the channel. Here we break down each award in this category, and what you need to include in your entry to ensure you have the best chance to becoming a finalist:

SOFTWARE AND SERVICES VENDOR – enter here

The Software and Support award is open to any organisation that publishes software – this can include operating systems, accounting tools and other professional software, utility software such as security programs, or cloud based products and services.

Entries should include:
– Evidence of how the software you produce is market leading – either through innovative features, effective and timely updates, and ingenuity in solving a problem for customers.
– Evidence of campaigns/strategies that have made an impact, raised awareness of your business and resulted in an increase in business for you or your partners, whether through channel marketing, mainstream advertising, or direct marketing.
– Details about specific sales successes for a product or line of products over the past 12 months.

COMPONENTS VENDOR – enter here

The Components Vendor award is open to any company manufacturing computer components such as hard drives, GPUs and CPUs.

Entries should include:
– Details of how the products you produce are market leading – either through technical superiority, compatibility or generally pushing the computer market forward in terms of technical advancement.
– Evidence of campaigns/strategies that have made an impact, raised awareness of your business and resulted in an increase in business for you or your partners, whether through channel marketing, mainstream advertising, or direct marketing.
– Details about specific sales successes for a product or line of products over the past 12 months.

PERIPHERALS AND ACCESSORIES VENDOR – enter here

The Peripherals and Accessories Vendor award is open to any organisation that produces peripherals, such as mice, keyboards and headsets, and accessories, such as cases, bag, VR headsets and cables.

Entries should include:
– Explanation of how the products you produce are market leading – either through innovative features, quality of build and design flair.
– Evidence of campaigns/strategies that have made an impact, raised awareness of your business and resulted in an increase in business for you or your partners, whether through channel marketing, mainstream advertising, or direct marketing.
– Evidence of specific sales successes for a product or line of products over the past 12 months.

PC VENDOR – enter here

The PC Vendor award is open to any organisation that produces desktop computers, laptops and hybrids.

Entries should include:
– Explanation of how the products you produce are market leading – either through innovative features, quality of build and design flair.
– Evidence of campaigns/strategies that have made an impact, raised awareness of your business and resulted in an increase in business for you or your partners, whether through channel marketing, mainstream advertising, or direct marketing.
– Evidence of specific sales successes for a product or line of products over the past 12 months.

NETWORKING VENDOR – enter here

The Networking Vendor category is open to any organisation that produces networking hardware, such as NAS drives and routers.

Entries should include:
– Explanation of how the products you produce are market leading – either through technical superiority, compatibility or generally pushing the computer market forward in terms of technical advancement.
– Evidence of campaigns/strategies that have made an impact, raised awareness of your business and resulted in an increase in business for you or your partners, whether through channel marketing, mainstream advertising, or direct marketing.
– Evidence of specific sales successes for a product or line of products over the past 12 months.

NEW FOR 2020 – START UP VENDOR OF THE YEAR – enter here

Always keen to celebrate up and coming businesses in the tech channel, we have introduced another new award for 2020 – the Start Up Vendor of the Year. To enter this award, you must produce IT, tech or consumer electronics products that can be sold through the UK channel. Your company must have been in business for less than 2 years in its current form at the time of submitting your entry.

Entries should include:
– Details of any major achievements your company has attained over the past 12 months. This can include significant partnerships with distributors and/or retailers/resellers, and company growth and expansion.
– Outline how your business stands out from other young tech vendors. This can include innovative campaigns and initiatives, and how you look after your employees.
– Explain your inspiration for starting the business and how you plan to grow in the coming years.

Entries for the PCR Awards 2020 close on November 22nd.

When and Where?

The PCR Awards 2020 take place at The Brewery, London on Wednesday 4th March, and will see the channel coming together under one roof for an annual celebration of the past year’s achievements in a must-attend event.

Enter the Awards

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