‘Industry expert’ Alan Garratt returns to Casio

The advent of 2018 marks the return of Alan Garratt to Casio UK, as he takes on the role of business development manager for the pioneers of lamp-free projection technology.

With over 17 years of experience in the AV industry, Alan will lead the Casio UK team in its growth across the channel, focusing on the expansion of its projector division; a range which currently dominates the education sector and is seeing success in both corporate and higher education markets grow with the introduction of its first 4K lamp-free projector in 2017.

Alan’s AV career started with global education company Promethean, where he spent seven years as senior account manager, handling its extensive customer database and increasing sales within the UK. His subsequent move to Casio UK in 2009 brought with it the opportunity to manage the reseller accounts which he did successfully for nine years. He returns to Casio after 12 months with BenQ, where he was responsible for the management of its product portfolio and global customer database.

Deputy managing director at Casio, Tim Gould said: “It is such a pleasure to welcome Alan back to Casio. His experience and knowledge in the sector is unrivalled and under his leadership the portfolio of lamp-free projectors will continue to grow in established and new sectors, thanks to the development of new technologies at the top of our range. He will be representing the team at ISE as we showcase our entire range alongside the European team on stand 1-F120."

Alan added: “It’s fantastic to be back at Casio and I’m looking forward to working with the projector division to accelerate expansion across the channel. Innovation is at the heart of Casio and with the growth of 4K in recent years, our latest Large Venue Series more than meets industry demand. There is much to look forward to in 2018 with BETT on the horizon and ISE,c which will be a great opportunity to showcase our lamp-free projector range.”