PCR Tech and IT retail, distribution and vendor news
GAME Digital has partnered with YOYOTech to exclusively sell the award-winning manufacturer’s premium PC range online and in-store.
PC gaming enthusiasts and beginners alike will be able to get their hands on YOYOTech’s Warbird PCs from GAME stores, as well as its GAME Digital online store.
From entry-level PCs starting from £799 through to exclusive top-of-the-range water-cooled gaming PCs, such as the PUBG edition, YOYOTech says it aims to meet the needs of any gamer looking to get into PC gaming or wanting an upgrade.
“We are dedicated to offering the best possible experiences and deals to our customers across all areas of the business. Allowing PC gamers the opportunity to play on first-rate equipment is key to creating the ultimate gaming experience, and giving them the chance to buy the YOYOTech machines they play on creates a full experiential and retail offering,” stated Dave Howard, managing director of GAME Digital.
Despite its longevity, multiple industry awards and cult-status among gaming enthusiasts, YOYOTech is hoping to extend its reach into the mass market with this new partnership.
“Since the inception of YOYOTech back in 2002, it was my dream to make YOYOTech a go-to brand for PC gamers. Partnering with GAME stores has enabled us to hit that milestone,” said YOYOTech’s founder, CK Kohli.
“YOYOTech has always been a community-led brand and stayed close with customer demands. We are really excited to be part of GAME’s future plans to bring gaming to the forefront and allow easy access for the enthusiasts. I hope the gamers enjoy and support this venture to keep the gaming community alive and kicking.”
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